What We Do

Branding Strategy

An image of Chrissy and Ling, of the Loft, going over branding material for a client

Branding - it's more than your company name, logo, product, and website. These components are visual representations of how people remember your company. Brand strategy is the long-term development and plan for your brand. It's the overall experience your customers have with your company. Your brand encompasses who you are and what you do.

Why does branding matter? Because impressions matter. An effective brand makes your company easily recognizable, which builds loyalty and increases ROI. That's where we come in. We will help you define, design, communicate, and uphold your brand so it makes an impact and is memorable.

Web Design and Development

The web is where people go to search for products and services. Your website provides online marketing 24/7/365. It should not only look good - it should work for you.

An image of Jason, of the Loft, working on web development with three screens full of code

Web Design

Customized for you and your audience.

Responsive Design and Development

Your website will work on every device - desktop computer, tablet, and smartphone.

Content Management System

Easily make updates to your website at any time.

E-Commerce

Integrate e-commerce into your website and generate revenue.

Visual Storytelling

An image of Tracy and Rob, of the Loft, taking photos for one of our clients

Sharing stories - this is how people connect. Communicate your brand to your audience by telling your story through videography and photography.

Videography

Whether it's a product demonstration, or a marketing piece, or just something fun to promote your company, let a video tell the story. We'll create your video-for-web productions from pre-production to post-production - scriptwriting, storyboarding, talent casting, shooting, editing, compression and delivery.

Photography

In our visual world, photography is a significant element of design and has a powerful impact on your brand. We use the most innovative camera technologies, editing techniques, and lighting treatments to produce visual solutions for your company's web, social media, and graphics communications.